Where can I get Pro+ Milk, Dahi and Paneer?

They're fresh, so we deliver them only in select cities, through the Doodhvale app. Download the app and check your pincode. Farm Protein, sachets and the ₹49 trial ship across India from this page.

Does ICMR say no to protein powder?

ICMR-NIN's 2024 dietary guidelines advise against protein supplements for building muscle and warn against large doses taken for a long time. We agree that food comes first. Pro+ suggests one scoop to fill a gap in the day, not a meal replacement or a mega-dose.

How much protein do I need in a day?

For healthy adults, ICMR-NIN suggests 0.83 g per kg of body weight: about 54 g at 65 kg. People over 65 may need 1.0 to 1.2 g per kg (PROT-AGE), and people who train 1.4 to 2.0 g per kg (ISSN). The hisaab on this page works it out for you.

Where does the whey in Pro+ come from?

From our own farm's milk, the same milk that goes into Pro+ Milk, Dahi and Paneer. LIVO Universal Health Care processes and packs it under its FSSAI licence, and every batch is tested.

Whey comes from milk, so it is vegetarian. Look for the green mark on the pack.

Is protein bad for the kidneys?

In healthy adults, protein within the recommended range hasn't been shown to harm the kidneys. Large, long-term doses are a different matter, which is why we suggest one scoop to fill a gap. With kidney disease, ask your doctor first.

Can women and older people take it?

Yes. Everyday protein helps keep muscles strong. Older adults need more protein per kg, not less. Bulk comes from heavy training and extra calories, not from a scoop a day.

Can children have it?

Children get their protein best from milk, dal, paneer and eggs. Milky Millet Mix is made for kids' milk. Give whey only as each pack's age guidance allows.

Family or Advanced: which one?

Family has 16 g of protein a scoop and suits most adults and parents. Advanced has 25 g a scoop for people who train or need more. Not sure? Start with the ₹49 trial or a sachet.

When should I take it?

When your day falls short. Breakfast is often the lightest meal for protein. Mix one scoop in milk or water, or try it in cold coffee or lassi.

How do I know a powder matches its label?

Ask for batch reports. A 2024 study found about 7 in 10 of 36 protein supplements sold in India didn't match their label. Our reports are on the lab reports page.

Is there sugar in it?

It's sweetened with monk fruit. Whey also carries a little milk sugar; the nutrition panel on the pack gives the exact amount.

I'm pregnant or on medication. Can I take it?

Protein needs rise in pregnancy, but please ask your doctor before any supplement. The same goes for kidney or liver conditions and regular medication.

Pro+ dairy protein from our farm's milk

Pro+ that ships across India

Farm Protein made from our farm's milk, sachets, the ₹49 trial and a few protein-rich staples. Every card shows its protein in grams.

	For Family	Advanced	Sachets	With free ghee
Best for	Most adults, parents, first-timers	People who train or need more	Office bag, travel, trying flavours	Families who want a jar of ghee with the pouch
Protein	16 g per scoop	25 g per scoop	16 g per sachet	16 g per scoop

Best for

Most adults, parents, first-timers

People who train or need more

Office bag, travel, trying flavours

Families who want a jar of ghee with the pouch

Protein

16 g per scoop

25 g per scoop

16 g per sachet

16 g per scoop

Mummy 45 · 60 kg

~50 ga day

Usual gap: Breakfast: chai and poha give about 5 g.
Easy routine: A cup of Pro+ Dahi with lunch, kesar badam protein milk at breakfast.

Fresh, on the appPro+ Dahi20 g protein a cup

Pro+ for thisFarm Protein For Family, Kesar Badam16 g protein per scoop

Office-goer 30 · 72 kg

~60 ga day

Usual gap: Skipped breakfast and snack evenings.
Easy routine: Cafe mocha cold coffee mid-morning, roasted chana at 5.

Fresh, on the appPro+ Milk18 g protein a pack

Pro+ for thisAdvanced sachets25 g protein per sachet

Parents 65+ 65 kg

65–78 ga day

Usual gap: Small appetite, soft food, light dinners.
Easy routine: Pro+ Milk at breakfast, soft Pro+ Paneer at lunch, some protein at every meal. Kidney or liver condition: doctor first.

Fresh, on the appPro+ Paneer45 g protein a pack

Pro+ for thisFarm Protein For Family16 g protein per scoop

Gym and sport 22 · 70 kg

98–140 ga day

Usual gap: Whatever follows the session.
Easy routine: One 25 g scoop after training and protein at every meal.

Fresh, on the appPro+ Paneer45 g protein a pack

Pro+ for thisFarm Protein Advanced25 g protein per scoop

Vegetarian family

0.83 gper kg each

Usual gap: Single-source plates such as roti-sabzi or rice-sabzi.
Easy routine: Paneer or dahi every day, and pair a cereal with a pulse (khichdi, sattu paratha).

Fresh, on the appPro+ Paneer45 g protein a pack

Pro+ for thisSattu Atta22.7 g protein per 100 g

Kids

By ageICMR tables

Usual gap: Picky eaters and milk refusers.
Easy routine: Pro+ Milk, dal and paneer, with Milky Millet Mix in milk. Whey only as each pack's age guidance allows.

Fresh, on the appPro+ Milk18 g protein a pack

Pro+ for thisMilky Millet Mix

Pregnant, breastfeeding or on medication? Protein needs rise in pregnancy, but please start with food and ask your doctor before any supplement.

Protein gym ke liye nahi, ghar ke liye.

Roz ka protein, seedha farm se

Protein ka hisaab

Pro+ that ships across India

Suna hai… sach yeh hai

Apne farm ke doodh se bana protein

Our farm's milk

Milk, dahi and paneer

Whey from the same milk

Every batch tested

Kiske liye?

Mummy 45 · 60 kg

Office-goer 30 · 72 kg

Parents 65+ 65 kg

Gym and sport 22 · 70 kg

Vegetarian family

Kids

Protein, seedhe sawaal